Privacy Policy

  1. Overview
    This privacy policy (Privacy Policy) sets out how Blue Dinosaur Pty Ltd ABN 89 159 791 376 ('Us', 'We' or 'Our') collects, stores, uses, protects and shares your personal information.

    When you engage Us to provide you with any goods or services, communicate with us or use any of Our other services including Our website you agree to the collection, storage, usage and disclosure of your personal information by Us in the manner described in this Privacy Policy.

    Unless We obtain your written consent, We will not sell, disclose, licence or rent your personal information to a third party for that third party's marketing purposes.

    We reserve the right to amend this Privacy Policy at any time by posting the amended terms on Our website. If We make material changes to this Privacy Policy, We will notify you by means of a notice on Our website and/or other means so that you can access and review the changes.

  2. Definitions
    "Personal Information" means information that can be associated with a specific person and can be used to identify that person and includes your information. Information that has been made anonymous or aggregated so that it cannot be used, whether in combination with other information or otherwise, to identify a specific user is not personal information.

  3. Collection
    We collect personal information in a number of ways, including:
    1. when you provide information directly to us in person, by phone or in writing (whether electronic, via our communication tools or otherwise);
    2. when you visit and/or use Our website, in which case, We record information sent to us by your computer, mobile device or other access device; and
    3. from third parties such as Our related entities, service providers to Us, operators of linked websites, applications and advertising on Our website.

    What we collect

    We collect the following types of personal information in order to provide you with access to and use of Our website and for the purposes provided for in this Privacy Policy:
    1. your name, user ID's and passwords, phone number, mobile telephone number, email address, physical address and other contact information;
    2. financial information such as credit card or bank account numbers;
    3. records and content of communications with us or any other person including when using any website communication tools;
    4. personal information based on your activities on Our website;
    5. personal information you provide to us through any correspondence, or shared by you from other social media applications, services or other websites;
    6. to the extent permitted by law, other personal information provided by or obtained from third parties;
    7. additional personal information We ask you to provide to verify your identity or when We suspect that you are in breach of Our Terms of Sale, this Privacy Policy or other Website policies (including your personal ID and your answers to any questions We pose to you); and
    8. personal information from your interaction with Our website and its content, such as your website usage information and IP address.

  4. How personal information is used
    Our primary purpose in collecting, using and storing your personal information is for Our general business operations, in order to:
    1. effectively provide you with our goods and services requested;
    2. communicate with you;
    3. respond to your enquiries or complaints;
    4. supply you with generalised, targeted or personalised marketing, advertising and promotional notices, offers and communications based on your preferences, and measure and improve Our marketing and promotions to you;
    5. operate, generate content and provide customer support and billing services (including updates and improvements);
    6. meet Our legal and regulatory obligations, and to detect, investigate and prevent potentially unlawful acts or omissions or acts or omissions with the potential to breach Our Terms of Sale, this Privacy Policy or other policies; and/or
    7. enforce Our Terms of Sale, this Privacy Policy or other policies.

    Marketing and Opting out

    We may use your personal information for:
    1. promoting and marketing of Our current and future goods and services; and
    2. informing you of upcoming events and special promotions and offers.

    You may withdraw your consent to us collecting, storing, using and disclosing your personal information for marketing purposes in accordance with this Privacy Policy. You may opt out of receiving Our marketing, advertising and promotional notices, offers and communications by communicating this to Us in writing at the email address below or by clicking unsubscribe links published in Our electronic marketing and promotional material.

    Disclosure to third parties

    Notwithstanding the above, you agree that We may disclose your personal information to:
    1. enforce Our Terms of Sale, this Privacy Policy and Our other policies;
    2. comply with any applicable laws, request by a governmental agency or regulatory authority or legally binding court order;
    3. respond to or resolve claims that a member has violated the rights of others;
    4. protect a person's rights, property or safety;
    5. Our directors, staff, contractors, professional advisers and related entities;
    6. outsourced service providers who assist Us to provide Our goods and services such as information technology providers, shipping/delivery providers, Our financial institutions or e-commerce payment providers (including banks and PayPal to collect and receive payment) and marketing advisers (including in relation to fee collection, fraud investigations and website operations);
    7. third parties to whom you expressly ask us to send, or consent to us sending, your personal information; or
    8. such entities that We propose to merge with or be acquired by and in such case, We will require that the new entity following the merger or acquisition adhere to this Privacy Policy.

  5. Use of website and Cookies
    As with most websites, when you visit or use Our website, We may record anonymous information such as your IP address, time, date, URL, pages accessed and documents downloaded.

    We (or a third party providing services to Us) may use cookies, pixel tags, "flash cookies", or other local storage provided by your browser or associated applications (each a Cookie and together Cookies). A Cookie is a small file that stays on your computer or device until, depending on whether it is a sessional or persistent cookie, you turn your computer or device off or it expires (typically between 7 and 30 days depending on user settings).

    Cookies may be used to provide you with Our range of services including identifying you on Our website, remember your preferences, customise and measure the effectiveness of Our website and Our promotions, advertising and marketing, analyse your usage of Our website, and for security purposes.

    Cookies may collect and store your personal information. This Privacy Policy applies to personal information collected via Cookies. You may adjust your internet browser to disable Cookies. If Cookies are disabled, We may not be able to provide you with the full range of Our services.

    You also may encounter Cookies used by third parties and placed on certain pages of Our website that We do not control and have not authorised (such as web pages created by another user). We are not responsible or liable for the use of such Cookies.

    Our website may also include links to third party websites (including links created by users or members) and applications and advertising delivered to Our website by third parties (Linked Sites). Organisations that operate Linked Sites may collect personal information including through the use of Cookies. We are not responsible or liable for Linked Sites and recommends that you read the privacy policies of such Linked Sites before disclosing your personal information.

  6. Accessing and amending your personal information
    We acknowledge that you have a general right to access the information We hold about you. However, We may not be required to provide you with access to your personal information to the extent that (amongst other things):
    1. We reasonably believe that access would pose a serious impact to the life, health or safety of any individual, or to public health or public safety; and
    2. giving access would have an unreasonable impact on the privacy of other individuals; or
    3. the information relates to existing or anticipated legal proceedings between the entity and the individual, and would not be accessible by the process of discovery in those proceedings; or
    4. giving access would be unlawful.

    You are able to request access to your personal information by contacting Our Privacy Manager (details below). You may be required to pay an administrative charge for associated matters, such as copying charges, but not for making the request itself. Before giving you access to your personal information, We may require you to prove your identity by providing some form of identification.We may require up to 30 days from notice to comply with your request to access your personal information.

    If We refuse your request to access the information We hold about you, We will provide you with Our reason/s for doing so.

    If you have access to an online account with Us, you may login to your account and access your personal information.

  7. Accuracy of personal information
    We rely on you to provide us with accurate and up to date information about you. If there are any changes to your personal information during the course of dealing with Us, you are responsible for advising Us.

    We will take reasonable steps to ensure your personal information is kept up-to-date, accurate, complete and not misleading. If you believe the personal information We hold about you is incorrect or inaccurate, you can request that We update this information by contact Our Privacy Manager (details below).

    We will correct information We hold about you if We discover, or you are able to show to a reasonable standard, that the information is incorrect or inaccurate. If you seek a correction and We disagree that the information is incorrect, We will provide you with Our reasons for taking that view within 30 days from your request.

  8. Storage and security
    We will take reasonable steps to protect the security of your personal information from misuse, interference or loss by restricting access to the information from unauthorised access or disclosure.

    We hold personal information electronically and in hard copy paper format. For information that is stored electronically, We take reasonable security measures to ensure that personal information is protected by firewalls, secure logon processes and encryption technologies. Hard copy information is securely stored in an appropriate and secure filing system.

  9. Overseas Disclosure
    Any personal information provided to Us may be transferred to, stored by or disclosed to an overseas recipient. For example, We may use a server hosted overseas to store data, which may include your personal information, or engage an organisation located overseas to assist Us in Our general business operations.

    Before your information is disclosed to an overseas recipient We will take steps as are reasonable in the circumstances to ensure that the overseas recipient does not breach privacy laws in relation to your personal information ("reasonable steps").

    However, the reasonable steps may not apply, if We reasonably believe (when disclosing your personal information to the overseas recipient) that:
    1. the recipient of the information is subject to a law, that has the effect of protecting the information in a way that, overall, is at least substantially similar to the way in which the Australian Privacy Principles protect the information; and
    2. there are mechanisms that an individual can access to take action to enforce the protection of their privacy.

  10. Unsolicited information
    We will take reasonable steps to determine whether or not information We receive may be unsolicited information. If We believe that information is unsolicited information, We will destroy the information as soon as practicable or ensure that it is de-identified.

  11. Anonymity
    Only where it is practicable to do so, We may allow you the option not to identify yourself when dealing with Us. However not identifying yourself to Us may make it difficult to effectively provide you with Our goods or services.

  12. Sensitive Information
    We do not collect sensitive information unless it is specifically relevant and necessary for the purpose of Our general business operations and your express consent is first obtained.

  13. Government Identifiers
    We will not use government identifiers such as your tax file number or Medicare number to identify you.

  14. Complaints
    If you have reasons to believe that We have not managed your personal information in accordance with Our Privacy Policy, or complied with Our privacy obligations, please refer any concerns or complainants to Our Privacy Manager (details below).

    We will ensure your concerns or complaints are handled by Our Privacy Manager in an appropriate and reasonable manner.

  15. Contact Us
    If you have a question regarding this Privacy Policy or you would like to make a complaint, please contact the Privacy Manager at:
    Postal Address: PO Box 496, Kings Langley NSW 2147
    Contact: Privacy Manager

    If you are unsatisfied with Our response to any complaint, you may refer your complaint to the Office of the Australian Information Commissioner (OAIC). Contact details can be found at the OAIC's website:
  16. Mobile Message Service Terms and Conditions

    Last updated: 16/12/2021

    The Blue Dinosaur mobile message service (the "Service") is operated by Blue Dinosaur. Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.


    By consenting to Blue Dinosaur’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Blue Dinosaur through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list.


    Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).


    You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Blue Dinosaur. Your participation in this program is completely voluntary.


    We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.


    You may opt-out of the Service at any time. Click the unsubscribe link in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Blue Dinosaur mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms. For Service support or assistance email


    We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.

    The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

    To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

    We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.


Privacy Policy last updated November 2021.